Case study · Kalam

Building the Digital Foundation for a Global Language & BPO Provider

Kalam CX is a global language solutions and business process outsourcing company serving clients across 55+ countries in more than 200 languages.

Kalam project

The challenge

Kalam CX needed a stronger digital ecosystem to support its global BPO and language operations.

  • Marketing, recruitment, and support workflows were spread across multiple systems.
  • The website had to support both client acquisition and interpreter recruitment.
  • Leadership needed clearer visibility across campaigns, tickets, and performance.
  • Internal teams required smoother automation between departments.
  • The digital presence needed to reflect Kalam's global scale and 200+ language capability.

The Framework

Our approach

01

Unified the Digital Presence

We aligned Kalam's brand, website, and digital ecosystem into one consistent customer experience.

02

Improved Customer & Candidate Journeys

We redesigned the website around the needs of both clients and interpreters.

03

Connected Marketing Operations

We supported workflows and automation that simplified marketing, recruitment, and customer operations.

Results

What changed

Traffic Growth

60+

Recruitment languages supported digitally

Business Impact

7

Strategic marketing objectives activated

User Experience

55+

Countries represented digitally

Automation & Integration

4+

Operational workflows connected

CMS & Content Management

200+

Language service pages supported

Product / Service Showcase

8+

Core service lines structured

“Admonk became more than a digital partner. They helped us rethink how our systems, marketing, customer experience, and internal operations work together. Their ability to combine strategy, technology, and execution played an important role in supporting our growth and digital transformation journey.”

Mostafa Alokaily, Co-Founder & CEO